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Digital Marketing Executive
Lightblack is an established web technologies firm with prestige clientele. For more than 15 years, we are delivering high quality websites, e-commerce solutions, custom web applications and digital marketing strategies to meet any business need. We are expanding and looking for a Digital Marketing Executive join our growing team.
JOB DESCRIPTION
Responsibilities
- Create engaging content for social media platforms, including text, images, videos, and infographics
- Develop and implement comprehensive digital marketing strategies aligned with business objectives
- Manage and optimize PPC campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads
- Conduct keyword research and on-page optimization to improve website search engine rankings
- Monitor and analyze website traffic, conversion rates, and other relevant metrics to measure campaign performance
- Stay up-to-date with the latest digital marketing trends and technologies
- Collaborate with design and development teams to create visually appealing and user-friendly online experiences
- Track and report on digital marketing performance metrics
- Manage digital campaigns, monitor performance reports, analyze data, and make data-driven recommendations
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or other equivalent degree
- 2+ years of experience in digital marketing or content marketing
- Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads, email marketing and social media
- Experience with web analytics tools like Google Analytics and Search Console
- Exceptional written and verbal communication skills in both Greek and English
- Ability to work independently and meet deadlines
- Self-motivated with excellent organizational skills
- Ability to take direction and work well with others
- Strong communication skills
We offer
- Working for some of the top companies in the market both local and global
- A competitive remuneration package based on skills and experience
- Training and certifications
- Reasonable and flexible working hours
- Half-day on Fridays during July and August
- Medical insurance
- Coffee, coffee and coffee
APPLY FOR THE JOB
Application Form
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