The main goals of the project were to:
The client faced several key challenges:
Complex Product Catalog: The vast array of products required a system capable of managing and displaying a large inventory in a user-friendly way.
Outdated E-commerce Platform: The existing website was outdated and lacked the functionality needed to handle B2B transactions efficiently.
Integration with ERP System: The client’s existing SAP ERP system was not integrated with their eCommerce platform, leading to inefficiencies in inventory tracking, order processing, and overall customer experience.
Mobile Responsiveness: As the industry increasingly moved to mobile, the client needed a responsive web platform to engage with customers across all devices.
Website Design & Development
The website was designed with a clean, professional, and easy-to-navigate interface, optimized for B2B clients in the home and bathroom products sector.
Key features of the design included:
Product Filtering & Search: A robust search function with advanced filters to help clients quickly find the right products based on category, specifications, and more.
Product Pages: Detailed product pages with high-quality images, descriptions, specifications, and bulk order options. Each product page also included downloadable catalogs and installation guides.
Customer Account Management: B2B clients were able to create accounts, manage multiple shipping addresses, view order history, and track order status in real-time.
Mobile-First Design: A responsive design ensured that the website was fully functional and easy to navigate across devices, allowing business clients to place orders on the go.
WooCommerce Integration with SAP
To address the inefficiencies of managing inventory and processing orders manually, we integrated WooCommerce with SAP ERP.
The new website and integration solution significantly improved both operational efficiency and the customer experience:
Improved Efficiency: By automating inventory management, order processing, and invoicing through SAP integration, the company reduced manual intervention, minimized errors, and shortened order processing times.
Increased Sales: The mobile-first design and easy-to-use eCommerce platform led to increased sales, as B2B clients could now place orders more easily, from any device, at any time.
Enhanced Customer Satisfaction: The seamless order tracking, real-time product availability, and advanced search and filtering features resulted in a better overall experience for business clients, driving repeat orders and customer loyalty.
Scalability: The new system was designed with future scalability in mind, allowing the client to easily expand their product catalog, integrate with other business tools, and grow their online business over time.
Conclusion:
The project successfully transformed the client’s online presence by creating a seamless, integrated eCommerce solution that met the needs of both the business and its customers. By combining custom website design, powerful eCommerce functionality via WooCommerce, and real-time integration with SAP, the company is now equipped to handle the complexities of B2B transactions in the home and bathroom products market. With improved operational efficiency and a more engaging user experience, the client is well-positioned for future growth in the competitive eCommerce landscape.
